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Website care

Website care for ecommerce brands

Monthly care for a brand and its store after launch, so new products, pages and campaigns stay on the same system as the rest.

Purinea, studio concept. The store home that new pages are measured against. See the case

What the website care project covers.

Agreed in writing before design starts, so you know what is in the project and what is not.

  • New pages on the system

    Collections, campaigns and content pages designed with the components that already exist.

  • Consistency check

    A regular look at the store, social and emails to catch drift.

  • Small design changes

    Banners, product page fixes and seasonal updates.

  • Asset library

    Logo files, imagery and templates kept up to date in one place.

  • A monthly note

    What was done and what to do next.

What you receive at the end.

What you receive at the end of the project.

  • Pages and changes delivered each month
  • Updated templates and files
  • A monthly summary
  • A shared library of current logo files, imagery and templates

How the project runs.

Four steps, each with something you can approve before the next one starts. The schedule for each is written into the proposal.

  1. Set up

    We agree what is covered and how requests arrive.

    A care agreement.

  2. Request

    You send what you need.

    A confirmed request.

  3. Do

    The work is designed on the existing system.

    The finished piece.

  4. Review

    A monthly note on what changed.

    The monthly summary.

Common questions

About website care

What is a website care plan?

A monthly arrangement in which the studio keeps the brand and the store up to date after launch.

Is it only for stores you built?

It is easiest for stores we designed. Other stores can be reviewed first.

Does it include hosting or code changes?

Care covers design. Hosting and development depend on who built the store.

How do I send requests?

By a shared channel agreed at the start.

What is not covered?

New brand identities, full redesigns and new platforms are separate projects.

Who is it for?

Brands with an online store that add products, pages or campaigns every month and want them to match the rest.

Also as one project

Ecommerce website design, planned with this one.

An online store designed around how your customers shop: collections they understand, product pages that answer the questions that stop a purchase, and a system that keeps every new page on brand.

Tell us what you add to the store each month.

A short request, a call to agree what is covered, then a monthly proposal in writing.

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Scope and schedule in writing before design starts.

  1. 01You tell us about the project in a short request.
  2. 02A short call to agree what the project needs.
  3. 03A proposal with scope and schedule in writing.